Welcome to the Tapville Color Usage Page!

On this page you will find the: Primary brand colors and the Color shades to utilize.


 Color Usage

  • The colors used in the Tapville logo form the basis of the brand’s color pallet. Although print methods and screen renderings will have variances, the color builds provided here are meant to serve as a guide for color consistency.

  • Two additional identity colors complete the set of colors for the Tapville design identity.

brand colors aND Fonts


Primary Color Shades

  • Brand colors may be used in various shades to provide visual interest to collateral or matched to wall paint colors for interior design.

Color Shades

Here are examples of the Primary Color shades to utilize.

While shades of 100% to 50% are provided here, lighter screens of the darker brand colors may be used as well.